Durables Electrical Goods
The Consumer Durables Industry: It can be categorized in two segments: Consumer electronics (brown goods) as televisions, laptops, cameras, computers, and audio systems. Consumer appliances (white goods) –washing machines, kitchen appliances, microwave ovens, cleaning equipment, air conditioners, and fans.
DMRS research has expertise in Consumer electronics (brown goods and Consumer appliances (white goods)
As per the latest statistics about two-thirds of India’s consumer durables are currently sold in urban markets and the popular consumer electronics is color television sets. Apart from that Electric fans and air conditioners are popular due to India’s hot climate. Other top consumer durables include refrigerators and washing machines.
Our Clients
Top foreign companies active in India’s consumer durables sector include:
- Whirlpool Corporation (U.S.)
- LG Electronics (South Korea) –
- Samsung Group (South Korea) –
- Daikin Industries, Ltd. (Japan) –
- Sony Corporation (Japan) –
- Philips N.V. (Netherlands) –
- Blue Star –
- Godrej Group –
- Onida Electronics –
- Videocon Industries Limited –
